To begin, users download the free app to their smartphone and create a profile. Then they snap a picture of their bookshelf and upload the image. The platform then searches its database and finds out which books are available. Shelfie then provides free copies of eligible books that the user has already purchased, courtesy of various partnerships with publishers. The platform already has over 100,000 ebooks available, which can be downloaded and read on any device. In addition, users can browse each others’ bookshelves to obtain recommendations and inspiration for their next purchase.
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